Allie Kleva
Chief Growth Officer, Athletes Unlimited
Allie Kleva is the Chief Growth Officer of Athletes Unlimited, overseeing strategic communications to increase brand awareness and develop strategic relationships for Athletes Unlimited as it continues to build momentum as a scalable platform for brands amid the explosive growth across women’s sports.
Kleva brings to Athletes Unlimited more than two decades of experience growing highly visible and iconic brands in both the public and private sectors, including long tenures at the City of New York during the Bloomberg administration and for CNN Worldwide during an unprecedented time in world news. She is a seasoned executive with deep experience and has led teams across diverse initiatives to engage and excite audiences and deliver positive social impact.
In her most recent role at CNN, Allie led strategic partnerships and brand alliances to connect the CNN brand, its properties and personalities with new and existing audiences. She led promotional marketing for CNN Films & Series, working on Emmy- and Academy Award-winning properties including Anthony Bourdain: Parts Unknown, RBG and Navalny; and is the founder of CITIZEN BY CNN, the network’s company-wide civic engagement platform encompassing in-person events, digital tools and editorial products.
Prior to CNN, Allie spent nearly a decade working in Mayor Michael Bloomberg’s administration at the New York City Mayor’s Office of Media & Entertainment, overseeing the development, marketing and promotion of the “Made in NY” brand, and leading efforts to attract film & television production to the City of New York. She led partnership, educational and community outreach activities and was responsible for agency PSA campaigns.
Before joining the Mayor’s Office, Allie spent her early career at New Line Cinema, learning the film business at the mini-major studio during the height of its success.
Allie graduated summa cum laude from Boston College’s Carroll School of Management. She is based in New Jersey where she lives with her husband and two children.
